Be realistic and pragmatic. Conduct business with integrity. Customers first.

Don't benefit at the expense of others. Embrace all change boldly.

Gratitude Preface

Only those who are passionate, grateful, and willing to give can succeed. Dreams and goals are the eternal direction of life, like a bright lamp in the darkness. I cannot do too much unrelated to my goals, otherwise I will never be able to live the life I want. God fairly gives time to each of us. I want to ask myself every day whether I have wasted this precious time and whether I have wasted this youth.

When my goals are not clear enough and my life is uncertain, I will think of my family, think of my aging parents needing my care, think of my current or future loved ones and children needing my care, and I immediately turn responsibility into motivation. Because I love my family, I want them to be proud of me!To achieve all of this, my heart must be filled with love and happiness. If something unfortunate happens today, I tell myself that today may not be worth mentioning or even forgotten after many years, because tomorrow will be better; If today is happy, I must share it with more people and make them happy. I make it an important meaning of my life.

When God gives us life, he also gives us a mission. Our mission is to follow the path of life, to ensure the health and happiness of people's lives. I can't bear to see more and more people dragging their bulky bodies and tired spirits; I can't bear to see more and more people lying in hospitals, spending all their savings; I can't bear to see the decline of my nation and be bullied again. I will spend my whole life, through a love and serious attitude, spreading correct fitness concepts and scientific fitness knowledge, helping all those in need to improve their health. I am fortunate to have chosen this career, grateful for this era, grateful for my country, and grateful for everyone.

Brand Definition

"Zhong" also represents China, the Doctrine of the Mean, and the concept of "like the sun at high noon". "Tian" means that all things in the world are born in the soil, and the "Tian" is the most fertile part of the soil. The "Tian" is filled with water and water benefits all things, which is in line with what we are doing today: benefiting the country and the people. "Tian" is composed of four small blocks, representing prosperous popularity.

 

The homophonic pronunciation of "Zhongtian" is "farming". We come from rural areas, and our ancestors were farmers. The main work of farmers was farming.

 

From the past to the present, generations of people have been savoring the ups and downs of life through hard work. They work at sunrise, rest at sunset, sow in spring and harvest in autumn, enjoying themselves, day after day, year after year, simple yet authentic. As children growing up in rural areas, we are very clear about the essence of farmers: honesty, diligence, simplicity, and kindness. Coming to big cities, we still maintain the essence of farmers. At the same time, we hope to maintain the spirit of "farming" and pass it on to more people!

 

So "Zhongtian" is named after this.

Gratitude Preface
THANKSGIVING PREFACE
Brand Definition
BRAND DEFINITION
Zhongtian Culture
1
Integrity

Integrity is the foundation of humans, one part of integrity is honesty, the pursuit of the essence of things; the other part of integrity is credibility, keep one’s word.

2
Inclusion

The sea embraces all rivers, and the inclusion is great! When we open our hearts, abandon all the jealousy in our hearts, and embrace this world, the world will also embrace us. This is such a beautiful thing.

3
Equality and Respect

Treat and respect everyone with an equal perspective.

4
Family

Family is our playground for growth, our shelter, the source of happiness, and the foundation of our soul. Family gives us everything, and everything will eventually return to family.

5
Freedom

Financial freedom; time freedom; mind freedom.

6
Growth and Hope

Growth is more important than success, only by constantly growing can we have hope.

7
Rewards

We advocate for more work and more rewards, with one contribution and one gain.

8
Universal Love

Love is the most powerful force in the world, and a person with love is always a happy one.

Zhongtian's Mission

Serve the people and provide a fair entrepreneurial
platform for people with dreams.

Zhongtian's Vision

Because of Zhongtian, customers are happier, society is better,
Everyone is more wonderful, we aim to become one of the Fortune Global 500 by 2030

Zhongtian's Values

Seek truth from facts, integrity operation, customers first
Do not harm others or benefit oneself, dare to embrace change

Business model
Zhongtian OPP
OPP opportunities: employment, entrepreneurship, investment
Development Model
Geometric multiplication, safety, equality, fairness, transcendence, hereditary, uniqueness
System support
50 million to build Zhongtian digital system
Zhongtian SystemBusiness partners
100+professional logistics team,
comprehensive support
One stop service for site selection, decoration, procurement and store operation,
integrating business and finance, with clear finance and more convenient accounting.
Audit Department
Authentic, accurate, safe, stable

Report on bank funds and taxes of each company; conduct audit work on the expenses of the group company and the settlement of store capital statements. Ensure that the company's financial data is authentic and accurate, the fund flow is safe and stable, and the process approval is fair and compliant.

Information Department
Information interconnection, Pragmatic innovation

Drive group management through information technology. The continuous changing and innovative service model helps the group build a digital platform with Zhongtian characteristics, and promotes the group to build a more efficient, convenient, pragmatic and rigorous smart enterprise.

Procurement Department
Quick ordering and real-time positioning

1. Save procurement costs and provide diversified high-quality products. 2. The procurement system places orders with one click and tracks order details in real-time. 3. The procurement data is accurate and provides concise and clear expense management reports.

New Media Department
Content promotion, Brand promotion

Using media channels to enhance the company's brand awareness by creating, publishing and promoting valuable content to attract and retain target audiences. Monitor the public opinion dynamics of the company's Media platform to enhance the brand image.

Design Department
Brand design, Cultural promotion

Design various graphic schemes; Assist in developing brand visual system standards; Responsible for the design of various brand graphic promotion plans, commercial activities, and the output of related materials. Responsible for corporate culture construction and other related work, working closely with relevant departments through new and traditional media to promote Zhongtian’s culture and enable more people to know and understand Zhongtian.

Human Resources Department
System management, talent protection

Responsible for various system approvals and database information maintenance; Handle good public relations, maintain the company's image and interests; Carry out institutional and policy construction, implementation, and supervision; According to the company's development needs, complete the recruitment talent reserve, expand and maintain recruitment channels. To provide human resources support for the sustained, healthy, and rapid development of the company and the achievement of its strategic goals.

Customer Service Department
Data speaks, Service first

Provide accurate data analysis to the company and assist in developing better and more comprehensive operational strategies. Actively solving various problems in the operation of the store, providing better experience with higher quality service, and assisting everyone in achieving better development in Zhongtian.

Construction Department
Efficient decoration, professional maintenance

Decoration team: Follow market changes to promote new types of decoration and materials, and layout the space reasonably in terms of aesthetics and practicality. A sound decoration management system, scientific and reasonable cost control, and high-quality and efficient completion of store decoration. Maintenance team: Complete water and electricity repairs within 24 hours, regular repairs within 72 hours, and support online maintenance guidance for simple repairs and replacement of spare parts.

Administrative Department
Studio Operation Department

Ensure the safe and stable operation of stores, coordinate and communicate internal and external relationships, complete shareholder joint venture agreements, sign and maintain store lease contracts, and provide insurance and legal consulting services.

Marketing Department
Advanced housing system

Each team member possesses precise market development skills and excellent negotiation skills. Have rich experience in risk control and handling various disputes in the store. We always look for stores with good location and high cost-effectiveness for every store owner.

Operations Department
A reliable bridge between the front line and headquarters

Go straight to the front line, improve the quality of store operations, understand store demands, serve every store, and improve store hygiene, service, and image standards. Spread Zhongtian’s cultural ideas and promote group policies.

Finance Department
ERP Smart Finance

Ensure accurate and clear accounting of basic data, monthly dividend updates, and accurate and timely payment of funds; Building ERP smart finance and digitalization driven finance, leading and implementing the information construction system, ensuring transparent and intuitive presentation of data, and collaborating with business information systems to create more standardized, accurate, and efficient data input and output.

2023年

Expanding the Singapore market, joining Zhongmeng Pilates, and joining Yilian Pilates Zhongtian Fitness Studio 1331 stores operation, Zhongtian Eyelash 12 stores operation Jixing barbershop 7 stores operation, Qihang Fitness 56 stores operation Fanzhu Yoga 9 stores operation, Zhongmeng Pilates 15 stores operation, and Yilian Pilates 3 stores operation

2022年

Zhongtian Fitness Studio 1153 stores operation, Zhongtian Eyelash 16 stores operation Jixing barbershop 8 stores operation, Qihang Fitness 22 stores operation Fanzhu Yoga 10 stores operation

2021年

Establishment of Fanzhu Yoga, Establishment of Qihang Fitness
Zhongtian Fitness Studio 1075 stores operation, Zhongtian Eyelash 15 stores operation
Jixing barbershop 9 stores operation, Fanzhu Yoga 6 stores operation
Qihang Fitness 14 stores operation

2020年

Establishment of Zhongtian Group and establishment of Jixing barbershops
Zhongtian Fitness Studio 644 stores operation, Jixing barbershops 5 stores operation
Zhongtian Eyelash Studio 11 stores operation

2019年

Establishment of Zhongtian Eyelash
Zhongtian Fitness Studio 546 stores operation
Zhongtian Eyelash Studio 2 stores operation

2018年

Zhongtian Fitness Studio
251 stores operation

2017年

Zhongtian Fitness Studio
140 stores operation

2016年

Zhongtian Fitness Studio
70 stores operation

2015年

Zhongtian Fitness Studio
30 stores operation

2014年

Zhongtian Fitness Studio
10 store operation

2013年

Zhongtian Fitness Studio (Yangpu Fuxin Road Branch)
Opened on September 8th, 2013

2023
2022
2021
2020
2019
2018
2017
2016
2015
2014
2013
Corporate Honors
2016
Golden Lion Award · Year Studio

Zhongtian Fitness Studio was awarded the "Golden Lion Award · Year Studio" at the Shanghai Oriental Professional Fitness Exchange Conference in 2016

2019-2020
Quality Pioneer Display Brand

Zhongtian was awarded the "Quality Pioneer Display Brand" by China Quality News Network in 2019.

2020
Meituan and Dianping strategic cooperative merchant

Zhongtian Fitness Studio was awarded the "2020 Meituan Dianping Annual Strategic Cooperative Merchant" by Meituan and Dianping in 2020.

Team Introduction
As of 2023, the Zhongtian Group has over 1,000 partners.
Founding team and Board membersFounding team of its brands
Zhu Xingliang
Founder of ZhongTian and Chairman of Zhongtian Group
Xie Jiang
Member of the Board of Directors of Zhongtian Group and Head of Shenzhen Region
Ding Shuai
Co-founder of Zhongtian and member of the board of directors of Zhongtian Group
He Xiaoying
Member of the Board of Directors of Zhongtian Group and Head of Shanghai North District
Xie Qi
Co-founder of Zhongtian
Chen Daoyong
Member of the Board of Directors of Zhongtian Group and Head of Hangzhou Region
Zhu Ting
Co-founder of Zhongtian
Xi Yang
Member of the Board of Directors of Zhongtian Group and Head of Beijing Region
Lv Hui
Co-founder of Zhongtian and member of the board of directors of Zhongtian Group
Wang Yishen
Founder of Fanzhu Yoga
Li Tongmei
Co-founder of Fanzhu Yoga
Xue Hongtao
Founder of Zhongmeng Pilates
Liu Taiyang
Founder of Yilian Pilates
Chen Jiahui
Founder of Qingge Boxing
Jin Zhimin
Co-founder of Zhongmeng\Yilian\Qingge